There Are Different Types of Graphic Designers - How to Pick the Right One

Introduction

It may seem hard to tell the difference between graphic designers and other creative professionals without a design degree. After all, how can they be different, right? You may be surprised to discover how different they are.

There is no doubt that most designers are reverent of aesthetics. In spite of the fact that both plumbers and electricians are in the construction trade, you would not hire them to do wiring in your house. You wouldn't hire a logo designer to build your website, or vice versa. There is no one-size-fits-all approach to graphic design, as each individual approaches visualizing a design differently.

You may stumble across a "jack of all trades" designer who is truly good at everything, but the chances are slim. Here are some of the most sought-after categories to consider when choosing your next designer:

Print Layouts - Designing Around Them

When it comes to designers, those who specialize in print are very different from those who specialize in the web exclusively. It is vital to understand multi-page layouts, incorporate bleeds, and use programs like InDesign. Think of someone who can design magazines, brochures, catalogs, newspapers, and even book covers. It is critical to understand what the printers have to work with in order to get a design right the first time, and to avoid spending a lot of time revising a poor design.

Design of packaging

Wondering how decorative packages, bags, and boxes look so seamless? Designers working on packaging must be knowledgeable about both three-dimensional design and breaking it down flat. Though many designers may eventually figure it out, they can waste hours in frustration trying to figure it out.

Designing a website

Website designers can fall into two groups: those who design websites aesthetically, and those who know HTML and code in depth. Ultimately, great websites can be built both ways, and you'll often find they work together to make your stellar website a reality.

In addition to CSS (Cascading Styling Sheets), many web designers use WordPress templates.

A web developer is a different breed. You might call them the unsung heroes of your website design. A developer does not work on the aesthetics of your website, but rather on its back-end so the functionality works correctly. In addition to the design ideas of a web designer, quality control and user experience feedback will often be incorporated into these projects.

Flat Design

In most cases, designers who specialize in web design work with a flat design philosophy, including website headers, backgrounds, specific elements, and banner ads. They can also work on print marketing campaigns, such as magazine ads, billboards, etc.

Design of logos

The first thing you need to do is develop your brand identity. You'll find those who are outstanding at what they do, who usually concentrate on just this one area of design. This is partly a result of the science of shapes, negative space, color, and the research that goes into creating a stellar logo. A logo designer will develop your entire brand's identity, which is more than just an icon or wordmark through Logo Vectorization service.

Illustrators

Designers aren't all good at drawing, so not everyone can draw. Illustrators come in two types, those who draw with pencil and paper, and those who do it with computers. This is why there are specific people who are willing to do the work. Illustrators are another segment in graphic design in which the designers typically focus on honing their skills. While some may be good at both, the way their illustrations manifest is determined by their working style.

Typographers

Having the ability to place type in a visually compelling way is extremely valuable. Businesses that want their designs to leave a more polished impression will want to use typographers. Typography is an additional area of expertise that designers can take an interest in.

3D Designers

A 3D designer develops a design with a 3-dimensional focus. Some will design for architectural, vehicle, and video game projects, while others will design for video game platforms. If you are unfamiliar with the programs used by these designers, you may find them confusing. Moreover, each segment can have its own set of programs. For example, a game designer will work in a different program than someone who is designing a new car model.

Commercials

In some cases, designers work with different forms of multimedia - TV, and video. For good reason, understanding video and the programs that go along with it can take years to master. The multimedia design process is extremely complex, and not every designer is equipped to handle all of the moving parts, from the images and filters to the sound and additional layers.

No doubt graphic designers do amazing things. When you choose the right designer, the results can be even more remarkable. It is important to ask yourself what kind of designer you want to hire when you plan to hire your next design piece. As a result, you will be more efficient, save time, and get better results from their designs.